What is Link Building?
Link building is the process of gaining links from other websites that point to your website or other online content.

Why is link building important?
You can look at links as votes for your website. Every link you get from another website is seen by search engines as a vote for your website. When a link specifies anchor text it is not only voting for your website but it is telling the website what the page is about and then giving you credit for that anchor text.

NoFollow vs DoFollow links
There are two main types of links those who don’t pass link value, NoFollow, and those who do, known as; DoFollow. When you’re building links you want to make sure they are DoFollow links or links that do pass on value to your website or web content.

A few free link building techniques you can do on your own…
• Forum Signatures
• Website Directories
• Social Bookmarking
• Blog Comments

Tools Mentioned at the meeting
• Sharethis Firefox Plugin – Social Bookmarking tool
• Search Status Plugin – shows you if links are nofollow, if a page has google page rank and more.
• DoFollow Diver – Find blogs that you can comment on.
• Fast Blog Finder – software to find dofollow blogs.

If I am missing anything please let me know! Thanks to those who attended this meeting and I look forward to seeing new people at the next meetup.

When: Wednesday, July 16, 2008 7:00 PM

Where: ITT Technical Institute

Details: This meeting will be a great oportunity for those who want to get better results in the SERPs (Search Engine Results Pages) on a low or non-existing budget, as they will only cost your time. I will be talking about a couple of link building techniques that will include; blog posts, forum signatures and social bookmarking.